OAP’s embrace the internet for booking holidays

Older people are getting more internet-savvy in a bid to bag better bargains on their holidays, it has emerged.

A new survey has revealed that 62 per cent of all the breaks booked by pensioners are now purchased online, with 74 per cent of respondents saying that they learnt how to use the worldwide web specifically for this purpose.

The convenience and the fact that this method could help people to save money were highlighted as some of the factors for this.

Chris Brown, spokesperson for sunshine.co.uk, which carried out the research, said: “The increase in the amount of OAPs booking their holidays online doesn’t surprise me at all – it’s cheaper, very straightforward and saves time and effort dragging themselves around various travel agents in town.”

Some 17 per cent of older people said they liked the idea of booking holidays from the comfort of their own living room, while 13 per cent commented that they do not feel as pressurised browsing on a website as they would in a travel agent’s.

According to a recent poll carried out on behalf of the Association of British Travel Agents, 57 per cent of respondents booked their last holiday on the internet.

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